Arts, Culture & Humanities
(A520)
IRS Verified
DX Registered
990 on File
PRETEND CITY THE CHILDRENS MUSEUM OF ORANGE COUNTY
Financial strength (30%)
60/100
Reliability (20%)
82/100
Effectiveness (25%)
73/100
Impact (25%)
No data yet
57
CharityAI™ Score
out of 100
Mission Statement
At Pretend City, We Believe: young children learn best through play families are our children’s first and most important teachers different perspectives enrich children’s lives play changes the world We Strive To: support healthy childhood development nurture a passion for learning through play connect families to each other and the community provide enlightening and inspiring resources for families, caregivers, and educators of young children
Financial Overview — FY 2023
$8.3M
Total Revenue
$4.2M
Total Expenses
$15.5M
Net Assets
54
Employees
Revenue Sources
Expense Breakdown
Program Expense Ratio
64.7%
Fundraising Efficiency
698.4%
Operating Reserve
44.74x
Liability-to-Asset
10.7%
Revenue Diversification
63.2%
Executive Compensation
$485K
Compared with Peers
FY 2023
Compared with 4,647 similar organizations
(United States, Arts, Culture & Humanities, $1M–$10M in expenses), FY 2023.
This organization
Middle half of peers (P25–P75)
Peer median
| Ratio | This org | Peer median | Position (P10 → P90) | |
|---|---|---|---|---|
|
Program expense ratio
Program expenses / total expenses
· higher is better
|
64.7% | 77.9% |
P10P90
|
Bottom quarter |
|
Admin expense ratio
Management and general / total expenses
· lower is better
|
13.5% | 14.6% |
P10P90
|
Above median |
|
Fundraising expense ratio
Fundraising expenses / total expenses
· lower is better
|
21.8% | 5.5% |
P10P90
|
Bottom quarter |
|
Fundraising efficiency
Fundraising expenses / gross fundraising income
· lower is better
|
698.4% | 251.0% |
P10P90
|
Bottom quarter |
|
Operating reserve
Months of expenses covered by net assets
· higher is better
|
44.7 mo | 16.8 mo |
P10P90
|
Top quarter |
|
Liabilities to assets
Total liabilities / total assets
· lower is better
|
10.7% | 10.7% |
P10P90
|
Below median |
|
Revenue concentration
Share of revenue from the largest source
· lower is better
|
63.2% | 74.6% |
P10P90
|
Above median |
|
Revenue growth
Year over year revenue growth
|
-15.2% | 3.5% |
P10P90
|
|
|
Expense growth
Year over year expense growth
|
23.8% | 13.1% |
P10P90
|
|
|
Surplus margin
Surplus as a share of revenue
|
49.9% | -0.9% |
P10P90
|
CharityAI™ Evaluation — 2025
57 / 10073
Financial
62
Reliability
83
Effectiveness
10
Impact
Financial Strength (30%)
73
Reliability & Transparency (20%)
62
Program Effectiveness (25%)
83
Impact & Outcomes (25%)
10
0 programs
51 staff
IRS Verified 90% Data Complete
Financial History
| Year | Revenue | Expenses | Net Assets | Program % | Staff |
|---|---|---|---|---|---|
| 2023 | $8.3M | $4.2M | $15.5M | 64.7% | 54 |
| 2022 | $9.8M | $3.4M | $11.4M | 67.8% | 55 |
| 2021 | $5.3M | $2.3M | N/A | — | 47 |
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